Privacy policy
We are pleased that you have chosen to visit our website. The protection of your personal data is important to us, and we want you to feel secure when you visit our website. We protect your privacy and your personal data. We process your personal data in accordance with the content of this privacy policy, the country-specific data protection provisions that apply to us and the General Data Protection Regulation (“GDPR”).
In the following, we provide you with an overview of the information we collect during your visit to our website and how this information is used:


1. Name and address of the controller
As the operator of the website, Kurt Allert GmbH & Co. KG, Austraße 36, 78727 Oberndorf am Neckar, Germany, is the controller within the meaning of the GDPR and other country-specific data protection provisions.


2. Data protection officer
You can contact our data protection officer at any time with any data protection concerns you may have.

Mr Steffen Emhardt
EmEtz GmbH
Max-Eyth-Straße 8
71672 Marbach, Germany


3. Personal data
‘Personal data’ means any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
Personal information also includes information about your use of our website. In this context, we collect personal data from you as follows: information about your visits to our website, including for example the volume of data transferred and the location from which you access data from our website, as well as other connection data, files and any other content you access. This is usually done through the use of log files and cookies. You can fine more information about log files and cookies below.


Purpose of use and personal data affected
The extent and nature of the collection, processing and use of your data differs depending on whether you visit our website only to retrieve information that is generally available or whether you wish to use additional services.

a. Use for information purposes
To use our website purely for information purposes, it is generally not necessary for you to provide personal data.
In this case, we collect only the data that is sent to us automatically by your Internet browser when you visit our web pages, such as

  • The IP address of your computer
  • Date and time the page was accessed
  • Your browser type, browser version and browser settings
  • The operating system used (Windows, iOS, Linux etc.)
  • The amount of data transferred and the status of transfers
  • The website from which you accessed our site
  • Other similar data and information used to defend against attacks on our information technology systems

Your computer’s IP address is stored only for the duration of your use of our website in files known as log files, after which it is deleted immediately or anonymised by truncation. The remaining data is stored for a limited period of time. We use this data for the operation of our website, in particular to identify and eliminate errors on the website, to determine the level of utilisation of the website and to make adjustments or improvements.

b. Use when you avail of other services
If you use our website to avail of other services provided our company, it may be necessary for you to provide personal data.
The personal data required for the provision of a service is shown on the input screen for that service.
You may provide further information on a voluntary basis. Required and voluntary information is clearly distinguished. Required information is always marked with an asterisk (*).
Your data is processed exclusively for the purpose of providing the service you have requested.


4. Contact form
On our website, we provide a contact form you can use to get in touch with us. 
The personal data you provide when contacting us using the form is used only to process your request and is deleted immediately from the web server. Please note that under the statutory retention requirements in place, messages may be retained. Data will not be passed to third parties, subject however to the following.


5. Newsletter
If you would like to order our newsletter, we need your e-mail address and also confirmation that you are the owner of the specified e-mail address and agree to receipt of the newsletter. This data is collected only for the purpose of allowing us to send you the newsletter and document our authorisation in this regard. The data will not be passed on to third parties. You can cancel your newsletter order at any time with effect for the future.
In addition, the following data is collected during registration:
Your computer’s IP address
Date and time of registration
For processing of the data, your consent will be obtained during the registration process and you will be referred to this privacy policy.


6. Cookies and web analytics tools
a. Use of cookies
We use cookies to track the preferences of our visitors and optimise the design of our web pages. Cookies are small text files that are stored on your computer when you visit our website. If you wish, you can delete these cookies at any time. This may however mean that individual features are no longer available to you. For information on deleting cookies, please refer to the help in your browser.

b. Use of Google Universal Analytics
This website uses Google Universal Analytics, a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Universal Analytics also uses cookies, text files that are stored on your computer and enable analysis of your use of the website. The information generated by cookies about your use of this website is usually sent to a Google server in the United States and stored there. However, if IP anonymisation is enabled on this website, your IP address will be truncated by Google beforehand within member states of the European Union or in other member states of the European Economic Area. The full IP address will be sent to a Google server in the United States and truncated there only in exceptional cases.
Google uses this information to analyse your use of the website on our behalf, to compile reports on website activity and to provide us with services related to website and internet use. The IP address sent by your browser as part of Google Universal Analytics will not be amalgamated with any other data held by Google. You can prevent the storage of cookies by selecting the appropriate settings in your browser, but we would point out that you may not be able to use all features of this website in full if you do so. You can also prevent collection of the data generated by cookies and related to your use of the website by Google (including your IP address), as well as processing of this data by Google, by following the link and downloading and installing the browser add-on available there.
As an alternative to the browser ad-on, you can prevent data collection by Google Analytics by clicking on the following link. This sets an opt-out cookie that prevents future collection of your data when you visit this website: <a onclick=”alert(‘Google Universal Analytics has been disabled’);” href=”javascript:gaOptout()”>Disable data collection by Google Analytics for this website</a>
For more information, see; and (general information about Google Analytics and data protection).
Please note that on this website, Google Universal Analytics has been enhanced with the code “gat._anonymizeIp();” in order to ensure anonymised collection of IP addresses (so-called IP masking).  


7. No disclosure of your personal data
We do not disclose your personal data to third parties, unless you have consented to transfer of the data or we are entitled or obliged to transfer the data on the basis of statutory provisions and/or official or court orders. This may in particular involve the provision of information for the purposes of criminal investigations, the prevention of threats or the enforcement of intellectual property rights.


8. Data security
All information that you submit to us is stored on servers within the European Union. We nevertheless implement technical and organisational measures to secure our website and other systems against loss, destruction, access, modification or distribution of your data by unauthorised persons. In particular, we transfer your personal data in encrypted form, using the coding system TLS 1.2 (Transport Layer Security).


9. Your rights
From us, you have the right to
Obtain information free of charge about the personal data concerning you stored by us (right of access)
Obtain confirmation as to whether or not we process personal data concerning you (right to confirmation)
Obtain from us the erasure of personal data concerning you without undue delay, provided that
processing of the data is no longer necessary and the other requirements of the GDPR for erasure are met (right to erasure)
Obtain without undue delay the rectification or completion of inaccurate personal data concerning you (right to rectification)
Restriction of processing of your personal data (right to restriction of processing)
Receive personal data concerning you in a structured, commonly used and machine-readable format (right to data portability)
Object to the processing of your personal data (right to object)
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you (right to individual decision-making).
You also have the right to withdraw your consent to the processing of your personal data at any time with effect for the future.
For further information about your rights, please contact our data protection officer.


10. Erasure and blocking of personal data after fulfilment of purpose
We process and store personal data only for as long as it is required to fulfil its purpose, but at the latest upon expiry of the statutory retention and storage periods.
Upon fulfilment of purpose and expiry of the expiry of the statutory retention and storage periods, the personal data will be deleted or blocked in accordance with the data protection regulations.


11. Right to lodge a complaint
You have the right to complain to the supervisory authority responsible for data protection if you are of the opinion that the
processing of your personal data violates the GDPR (right of appeal)

Information to customers and suppliers in accordance with Article 13 / Article 14 GDPR